During the recent Eurobike trade fair in Frankfurt, DST platform manager Harmen van Es participated in a panel discussion. The topic: The digitalisation of the bicycle: unlocking new opportunities. This session was organized by Cycling Industries Europe.
While digitalization has revolutionized sectors such as the automotive industry, the bicycle industry is only just beginning to tap into the potential of data-driven solutions.
- Can better data management bridge the gap between manufacturers and cyclists?
- How can digital tools stimulate growth in maintenance, insurance, and the aftermarket?
- What lessons can be learned from the advanced approach to connectivity and data automation in the automotive industry?

